SS-WEB-06 · PRACTICE FILE · STARTUP CONSULTING
Launch your business. For real.
Market research, a numbers-first plan, formation coordination, and a launch sequence you can actually execute — from a team that starts and runs businesses of its own.
Named product · fixed scope
What the engagement includes — in writing.
One named product, one fixed scope, one price fixed in your plan before work starts.
Research & validation
- Market sizing and competitor scan — who buys, who sells, what it costs to compete
- A feasibility read before you spend real money
- Honest kill-criteria: what would have to be true for this to work
The plan
- A working business plan: offer, pricing, unit economics, break-even, go-to-market
- Every figure labeled — fact, model, or assumption — so you know what’s solid
- A launch sequence with dates, owners, and what to skip until revenue
Formation & setup
- Entity formation coordinated with your attorney and registered agent — we’re not lawyers, and we don’t pretend to be
- Business accounts, tool stack, and operating basics stood up
- Bookkeeping wired from day one so year-end isn’t archaeology
Launch
- Brand and website coordinated through our own studio if you need them
- First-customer motion: the channel plan matched to your budget
- Handoff with documentation — or keep us on the growth plan
Scope is written down, both directions. Your plan lists what’s in and what’s out. New asks mid-engagement get scoped and priced in writing — never absorbed silently, never surprise-billed.
How it runs
Three steps. No mysteries.
Map WEEK 1
Form DATED, IN WRITING
Launch THE SEQUENCE
The plan is the product
A plan, not a pep talk.
Most startup advice is vibes. Your plan is arithmetic — and every number in it is labeled so you know exactly how much weight it can bear.
Unit economics before enthusiasm: what one sale earns, what one customer costs to get, and the gap between them.
Break-even math you can check — units, revenue, and the date it implies at your pace.
Every figure tagged fact, model, or assumption. Nothing dressed up as certain that isn’t.
A skip-list: the things you should not buy or build until revenue says so — including some things we sell.
What it costs
Priced by scope band — set before work starts.
Your free growth plan scopes the work and fixes the exact price in writing before anything begins — no hourly meter, no surprise line items, and the number doesn’t move after that. Combine services and the discount is automatic:
The full pricing model — published bands, terms, and how ranges work — is on the price list.
Fair questions
Asked by every smart buyer.
Q.1I already know my idea — do I still need this?
Knowing the idea is the start. The plan pressure-tests the market, prices the offer, sequences the launch, and puts real numbers under the enthusiasm. If the idea is strong, the plan makes it fundable and executable; if it isn’t, better to learn that on paper.
Q.2Are you lawyers or accountants?
No — and anyone selling formation advice without saying that should worry you. We coordinate formation with your attorney and registered agent, and we set up bookkeeping that hands off cleanly to your CPA. The operating and go-to-market work is ours.
Q.3What if the plan says my idea won’t work?
Then the plan says so, with the numbers that led there — and usually what adjacent version could work. You’ll have paid nothing to find out. That honesty is the whole reputation we’re building.
END OF FILE · SS-WEB-06 · the plan comes first — always
Get your free growth plan.
A working session on your goals, then a written plan with the exact scope, price, and sequence we’d recommend — free, and yours to keep whether or not you hire us.